I was watching "Toddlers & Tiaras" the other day and took copious notes on everything what I saw in that one episode. The one I watched focused on three girls (ages three, seven, and seven) as they prepared for and performed in a $10,000 cash prize beauty pageant. There's a lot of ridiculousness that happens in the episode, but I was actually surprised by the commercials: by the types and number of commercials that ran.
I saw 41 commercials. That's practically one for every minute of show (most hour-long shows last 42-47 minutes). Ugh, I feel so dirty. I mean, I've seen all those statistics on how many commercials the average American sees on a daily basis and read reports on how damaging it is for children to see all those ads, but it's really sobering to have sat and kept track of all those commercials.
I sometimes enjoy commercials. Sometimes I really enjoy commercials, to the point where (if I feel like wasting time) I track them down on YouTube and rewatch them. It's like the shortest mini-narrative, a really short, expensive, informative film. Of course, most of them are...insipid, and I flip to another channel or find some other means of entertaining myself until the featured program returns.
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